Buick · 1963–present

Buick Riviera

The Buick Riviera is a personal luxury car that was marketed by Buick from 1963 to 1999, with the exception of the 1994 model year. As General Motors' first entry into the personal luxury car market segment, the Riviera was highly praised by automotive journalists upon its high-profile debut. It was a ground-up design on a new GM E platform debuting for the 1963 model year and was also Buick's first unique Riviera model. Unlike its subsequent GM E platform stablemates, the Oldsmobile Toronado and Cadillac Eldorado, the Riviera was initially a front engine/rear-wheel drive platform, switching to front-wheel drive starting with the 1979 model year. While the early models stayed close to their original form, eight subsequent generations varied substantially in size and styling. A total of 1,127,261 Rivieras were produced. The Riviera name was resurrected for two concept cars that were displayed at auto shows in 2007 and in 2013.

Text from Wikipedia (CC BY-SA 4.0).

Generations & variants

Buick Riviera

1963–present

Buick Riviera (E-body; 1971-1973)

Photos

UK vehicles on the road

105 licensed and 42 SORN (147 total) at 2025 Q4.

DfT/DVLA VEH0120 vehicle licensing statistics, source ↗, Open Government Licence v3.0. Small counts are rounded or suppressed at source.

Sources

• Wikidata / Wikipedia profiles — https://models.autoculturesociety.com/cars/Q1002897CC0 / CC BY-SA 4.0
• Wikipedia — https://en.wikipedia.org/wiki/Buick_RivieraCC BY-SA 4.0 · Intro text © Wikipedia contributors; revision 1376879186 · retrieved 2026-10-03
• DfT/DVLA VEH0120 licensing statistics — https://www.gov.uk/government/statistical-data-sets/vehicle-licensing-statistics-data-tablesOpen Government Licence v3.0
• Car Model Index — https://models.autoculturesociety.com/Compiled record. Sources that do not permit reuse are not copied; this index is credited instead.

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