Perodua · 2014–present

Perodua Axia

The Perodua Axia is a city car produced by Malaysian automobile manufacturer Perodua. It was launched on 15 September 2014 as the successor to the Viva. The car takes over the title of being the most affordable car in Malaysia from the Viva, and the best-selling car in Malaysia for three consecutive years, between 2015 until 2017. The Axia is the first model to debut from Perodua's all-new second factory in Rawang, Selangor. As of mid-2023, the Axia reached 600,000 units sold since the launch of its first generation in 2014. The name "Axia", which is pronounced a-zee-a or A-xia, is derived from the Greek word ΑΞΙΑ (axia) which means value. The word Axia also resembles the word Asia but with the letter 's' having been replaced by 'x' which represents the number ten, as the Axia is Perodua's tenth model.

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Predecessor: Perodua Viva

All Perodua Axia data: UK builds, safety, recalls, model years →

First generation (B200; 2014)

The Axia was developed as the successor to the Viva. Perodua chose to license the Daihatsu Ayla/Toyota Agya platform for their Viva Replacement Model (VRM). The Ayla and Agya duo have been on sale in neighbouring Indonesia and Philippines since 2013. Although the Viva replacement model will be based on the Ayla/Agya platform, Perodua has iterated that the upper body and external elements will be indigenously designed, and the car would not be just a rebadged model. On 26 August 2013, the sixth Prime Minister of Malaysia, Najib Razak announced that the replacement model to the Viva will launch in 2014 as the cheapest new car on the market. The new model will be built at Perodua's all-new RM1.3 billion, 65,000 sq ft second manufacturing plant, located adjacent to the company's original factory in Rawang, Selangor. Perodua's new factory will mirror Daihatsu Kyushu's factory in terms of work ethics, technology and efficiency. Perodua has since announced the construction of a new engine manufacturing factory in Sendayan, Negeri Sembilan at cost of RM600 million. Perodua showcased the Global Model A Segment Space (GMA) concept at the 2013 Kuala Lumpur International Motor Show in November. The GMA previewed the interior design of the Viva Replacement Model (VRM). Perodua also showcased a new engine, the 1.0-litre Daihatsu 1KR-DE as a possible candidate for the VRM. On 11 August 2014, Perodua teased a photo of the Axia on their official Facebook page. Perodua released a teaser of the front end of the Axia Standard E and G variants on 19 August 2014. The more expensive Axia SE and Advance variants sport a more aggressive and sporty exterior, whereas the cheaper Standard E and G trim lines offer a more modest and basic package. Perodua claimed that the all-new Axia will have 95%

Second generation (A300; 2023)

The second generation Axia was launched on 14 February 2023. Vehicles with camouflage stickers are shown to the media on 8 February 2023, while in the same day Perodua released teaser images. The second generation Axia is based on the Daihatsu New Global Architecture (DNGA). It is powered by a carryover 1.0-litre VVT-i engine, now equipped with Eco Idle auto start-stop technology. The previous 4-speed automatic transmission has been replaced by a brand new Dual-Mode CVT (D-CVT) developed by Daihatsu. The new Axia no longer has a 5-speed manual transmission as an option like before, with all models being automatic only. 4 grade levels are available on offer at launch – G, X, SE and AV. Advanced driver-assistance systems branded as Perodua Smart Drive Assist (PSDA) is also available, albeit only limited to the range-topping AV variant. The development of the vehicle commenced in October 2019 with a total cost of RM546 million and 300,000 man-hours invested into the project. Daihatsu provided support throughout the process. Before its launch, Perodua targeted sales of 5,700 units per month. The second generation Axia has been launched in Brunei on 3 May 2024 and the car were offered in G and AV variants. Safety. In a testing conducted in January 2023, the second generation Axia received four stars in ASEAN NCAP crash testing. Advanced Safety Assist or (A.S.A.) includes: PCW (Pre-Collision Warning) PCB (Pre-Collision Braking) PMC (Pedal Misoperation Control) FDA (Front Departure Alert) Side collision test manipulation. On 28 April 2023, Daihatsu confirmed that the company had committed "wrongdoings" in approval application for side collision tests under UN-R95 requirements for four vehicles, including the A300 series Perodua Axia which was developed by the company. Accordi

Sales

== Awards and accolades == Winner Compact Car of The Year - DSF.my Allianz VOTY (Vehicle of the Year) 2017 Winner Value-for-Money Car of The Year - Frost & Sullivan Most Favourite Brand 2016/17 Automotive Sedan/Compact Cars - The Brand Laureate

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