Dodge · 1960–present
Dodge Polara
The Dodge Polara is an automobile introduced in the United States for the 1960 model year as Dodge's top-of-the-line full-size car. After the introduction of the Dodge Custom 880 in 1962, the Polara nameplate designated a step below the full-sized best-trimmed Dodge model; the Polara that year had been downsized to what was in effect intermediate, or mid-size status. In its various forms, the Polara name was used by Dodge until 1973, when its position in Dodge's line-up was replaced by the Dodge Monaco. The name Polara is a reference to the Polaris star in a marketing attempt to appeal to the excitement surrounding the Space Race during the early 1960s.
Text from Wikipedia (CC BY-SA 4.0).
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1960–1961
The 1960 Polara and other full-sized Dodges featured styling cues carried over from 1959 models, itself an evolution of Virgil Exner's "Forward Look" cars introduced in 1957. The 1960 model year also marked the first year that all Chrysler models, except for the Imperial, used unibody construction. The top-of-the-line Polara and Dodge Matador continued to use the 122 in (3,099 mm) wheelbase of their predecessors, while a new line-up of still full-sized Dodge Darts rode on a shorter 118 in (2,997 mm) wheelbase shared with Plymouth. The Polara was available as a two-door convertible, two-door hardtop, four-door hardtop sedan, four-door hardtop station wagon, and conventional (pillared) four-door sedan. The 1960 full-sized Dodges continued with the make's styling hallmarks of stacked "jet pod" tail lights. However, the size of the lights was significantly increased compared to the previous year's lamps, with the lower lights set into the rear bumper. The design also incorporated Dodge's trademark shortened tail fins, which, on the Polara, included small vertical tail light lenses placed on the vertical surface at the back of the fin. The clipped fin tended to visually exaggerate the length of the "jet pods" that housed the taillights. The fins on the Darts were shorter both in length and height because unlike the full-sized Dodge's, the Polara and Matador, the Darts were based on the Plymouth and utilized much of the Plymouth's sheet metal form. The Plymouth back door did not include any part of the rear fin, whereas, on the full-sized Dodges, the fin started on the rear door (on the four-door models) and continued to the back of the car. This allowed the fin to start on the door and end sooner, relative to the tip of the round tail light, and still appear as long or long
1962–1964
All Dodge models were redesigned with smaller, lighter, sculpted bodies on 116 in (2,946 mm) wheelbases for 1962. This was the first Chrysler B-Body. This move came after Chrysler's president overheard and misunderstood Chevrolet chief Ed Cole to have said Chevrolet's largest cars would be downsized for 1962. Chrysler designers were forced to take the planned 1962 Dodge full-size line and shorten the design to fit a more compact wheelbase in a last-minute effort to compete with what was supposed to be a smaller new Chevrolet. However, GM was developing a new mid-sized automobile that would become the 1964 Chevelle, but continued to offer its line of traditional full-size cars for 1962. As a result, Dodge and Plymouth were marketing smaller cars that the public and motoring press found stylistically awkward. The new Dodge models were sized closer to Ford's new intermediate Fairlane than to Ford's or GM's new "A-body" models. As a result, development was accelerated for a new full-size car, using the front end from the 1961 Dodge Polara and the body from the 1962 Chrysler Newport. This new full-size model became the Custom 880 and was Dodge's top-of-the-line model when it was introduced on January 21, 1962. In 1963, a lower specification version was offered, the Dodge 880. Among the B-Bodied 1962 Dodges was a bucket-seated sporty model called the Polara 500. It was available as a two-door hardtop and a convertible, and a four-door hardtop was added in December. Standard equipment included a 305 hp (227 kW; 309 PS) 361 cu in (5.9 L) V8 with four-barrel carburetion and dual exhaust. Positioned beneath the Polara 500 in descending order were the Dart 440 and the Dart 330. For the 1962 model year, there was no model named "Polara". These models were marketed in Canada as the
1965–1968
For the 1965 model year, Chrysler moved the Polara back to the full-sized Chrysler C platform shared with Chrysler and Plymouth models. Once again offered in a full range of bodies (sedans, hardtops, station wagons, etc.), the Polara, in effect, replaced the 880 and remained a step below the Custom 880, and the new Monaco hardtop coupe was now Dodge's top model. The previous mid-sized Dodges that were sold under the names Polara 500, Polara, 440, and 330 continued in production under the name Dodge Coronet, their wheelbase shrinking to 117 inches (2,972 mm). These Polaras were criticized for low fuel economy, with owners of 383 cu in (6.3 L) cars achieving an average of 13.8 mpg‑US (17.0 L/100 km; 16.6 mpg‑imp). In the 1966 model year, the Monaco would replace the Custom 880 as the mid-level model, while a new Monaco 500 would replace the previous 1965 Monaco. The 1967 models received a facelift, and the hardtop coupe adopted a semi-fastback roof style with a reverse-slant rear quarter window. The 1967 models included a new U.S. government-required safety package that featured an energy-absorbing steering column and safety steering wheel, blunt dashboard controls, more interior padding, and a dual-circuit brake master cylinder. The 1968 model year added outboard front shoulder belts and side marker lights, in addition to the 1967 safety equipment. One constant of the 1965 through 1968 models was square-edged styling that was updated each model year. From 1965 until 1970, the Polara would be the only full-sized Dodge available in the U.S. as a convertible.
1969–1973
The new 1969 Polara wore a broad-shouldered streamlined design, called the "fuselage design", which would continue for five model years. New safety requirements included front seat head restraints. The Polara 500 model was reintroduced for the 1969 model year and positioned between the standard Polara and the top-of-the-line Monaco. The Polara 500 was available as either a convertible or a hardtop coupe. The standard engine was the 225 cu in (3.7 L) slant-6 with optional 318 cu in (5.2 L), 383 cu in (6.3 L), and 440 cu in (7.2 L) V8s available. The 1969 Dodge Polara models offered a unique "Super-Lite" option, which placed a single quartz auxiliary "turnpike beam" headlamp in the driver-side grille. The 1969 CHP Polara held the record on the Chrysler test track in Chelsea, Michigan, until 1994 for the highest top speed achieved by a factory-built four-door sedan - 149.6 miles per hour (241 km/h) until a 1994 Chevrolet Caprice broke the record with an LT1 engine. In 1970, the Polara received new front and rear styling that included a bumper that wrapped around the grille and headlights. The Polara Custom replaced the Polara 500 in hardtop coupe, four-door hardtop sedan, and conventional four-door sedan body styles. There was also a stripped-down Polara Special available as either a four-door sedan or station wagon. The 1970 model was the last that the Polara would be available in a convertible body style (with a scant 842 produced, making it extremely rare today) and Dodge would never again offer a full-sized convertible. The early 1970 production featured a "medallion" rear bumper. This bumper was pictured in all of the sales literature, but was discontinued after late August or early September 1969 production and replaced with a plain bumper lacking the center Fratzog
In Argentina
In Argentina, the name Polara was used to refer to a series of vehicles developed on the basis of the North American 1967-1969 Dodge Dart. These cars were manufactured between 1968 and 1980 by the subsidiary Chrysler Fevre Argentina in sedan and coupe versions. While the Argentinian Polara was badged as a Dodge, it was marketed alongside the Argentinian variant of the Plymouth Valiant (derived from the US Plymouth Valiant, the first and second-generation Australian Chrysler Valiant, and third and fourth generation US Dodge Dart). The sedan variant of this line was mainly composed of two models based on the same body, with the basic model sold as the Polara and the deluxe version as the Coronado. The coupe variant's models were also based on the same body, with the basic model known as the Dodge Polara coupe, the sports version as the Dodge Polara R/T, all these models featured the 225 cu in (3.7 L) slant-six engine, and the deluxe high-performance version was the Dodge GTX. This last model came equipped with a 318 cu in (5.2 L) V8, considered the most powerful engine ever produced in Argentina. Other models in the production line were the Dodge Valiant, Polara GT, and the Polara diesel, all four-door sedans. The Dodge Polara line of cars was designed exclusively for the Argentinian market. The interior, especially the dashboard, is similar to that of the early 1970s Dodge Dart–Plymouth Valiant cars. The coupes were not available in large numbers, but are collected by enthusiasts. They were hard to sell as gas consumption is high compared to the 4- and 6-cylinder cars the Argentinian consumer is used to. Several restyling jobs of the whole line with new front and rear ends were carried out within its lifetime. An automobile magazine, Corsa, road-tested a Polara GTX coup
In Brazil
In Brazil, the Polara nameplate was revived in 1977 for a version of the Chrysler Avenger, and sold until 1981. There was also a version of this model in sedan and station wagon built in the 1970s in Argentina of the same car known as the Dodge 1500 until Volkswagen took over Chrysler Fevre Argentina SAIC, including the tooling for the car, in 1980. From then until 1988, the car was sold in Argentina as the Volkswagen 1500 (not to be confused with the Type 3, also sold as the Volkswagen 1500 in most markets, including a similar version with 1600 engine in Brazil).
Sections adapted from Wikipedia (CC BY-SA 4.0); text is shortened. Read the full article for the complete history and citations.
Specifications
- name
- Dodge Polara
- Manufacturer
- Dodge (Chrysler)
- Model years
- 1960–1973
- Layout
- FR layout
- Class
- Full-size (1960–1961, 1965–1973), Mid-size (1962–1964)
- Predecessor
- Dodge Coronet (1959 full-size)
- Successor
- Dodge Monaco
Specification summary from Wikipedia (CC BY-SA 4.0). Check the linked sources for citations.
More photos
Sources
- Wikidata — https://www.wikidata.org/wiki/Q1234334CC0 1.0 · retrieved 2026-10-01
- Wikipedia — https://en.wikipedia.org/wiki/Dodge_PolaraCC BY-SA 4.0 · Text © Wikipedia contributors; revision 1358975535 · retrieved 2026-10-01
- Wikimedia Commons — https://commons.wikimedia.org/wiki/File:1973_Dodge_Polara_Custom_(29332221750).jpgCC BY 2.0 · Photo: Greg Gjerdingen from Willmar, USA · retrieved 2026-10-01
- Car Model Index — https://models.autoculturesociety.com/Compiled record. Sources that do not permit reuse are not copied; this index is credited instead.
